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Fan Experience Analysis

Max Sports Marketing provides expert marketing services for sports organizations – professional and collegiate.  One of our services is a Fan Experience Analysis where we attend your games, compile data and submit our analysis and findings report.

We will be your secret shopper. We will attend your football, basketball or any other sporting event and identify areas to improve fan experience, sponsorship, attendance and revenue.  We will mobilize a team with diverse demographics to record on our custom app, their experience with over 30 data points, including:

  • Premium VIP Experience
  • Ticketing, Transportation & Parking
  • Pregame Activities & Sponsorship Activations
  • Merch & Concessions
  • Pregame Digital Marketing & Promotions
  • In-Game Entertainment & Marketing
  • Cleanliness, Security & Staffing

Our report will include the raw data & images from each attendee and a 10 page summary indicating areas of improvement with our recommendations.  This report provides critical information to improve struggling College Football attendance or MLB, NBA & NFL. We can also help improve the fan experience at events such as PGA, UFC, MLS or WWE.

If your organization is interested in discussing our fan experience analysis, kindly send a note to info@maxsportsmarketing.com.

Thank You!

 

What Our Clients Say

Peter M.

Senior Account Rep, GOOGLE

"I have worked with Max extensively over the years and he continues to prioritize the highest impact marketing strategies to drive consistent ROI for his clients. Max is an expert at leveraging his marketing expertise to get the best performance out of every advertising dollar."

Markeisha Everett

Senior Associate Athletics Director, University California, Berkeley

"I reached out with a vision for our football program and Cory & Max responded with a detailed plan that we were able to execute on immediately. Their analysis and recommendations were realistic and have been extremely useful in our planning as we prepare for next season. "  

Ashwin Puri

Chief Athletics Operating Officer, Villanova University

"Cory is one of my closest sports colleagues since 2007 when we worked side-by-side at the NBA league office in Marketing and Business Operations. He was extremely impactful in our ticketing and sponsorship business. Cory has also consulted for me on several revenue generating projects in both college athletics and pro sports. I would recommend MSM to any sports organization looking to build a stronger brand and increased revenue."  

David Kao

Chief Operating Officer, Santa Cruz Warriors

"I've had the pleasure of working with MSM on multiple engagements.  They're knowledge of professional & collegiate sports is second to none.  Cory consistently implements innovative and lasting strategies to drive ticket sales, sponsorship and revenue.  I highly recommend MSM to any sports organization looking to improve its bottom line."